Overview and Concept
Hanami(花見), meaning flower(花) viewing(見) in Japanese, is a traditional Japanese custom where people gather to enjoy the experience of flowers.
Hanami is an annual traditional custom that is beautiful but brief. It has the power to bring people together from all around the world to view, appreciate, and celebrate a feat of nature that starts from the south of Japan and ends at the north.
The goal of this promotional video is to visualize the beauty of the blooming of these flowers and the brevity of their time while showing the celebration and festivities of a historic custom.
Mood and Style board
The general goal of this mood and style board was to emulate the texture and color of traditional Japanese art and blend that with collage and observational shots.
Storyboard
Style frames
